The ecommerce model is a hot trend for new entrepreneurs, but selling products online isn’t as easy as it may seem. These store owners have to balance a lot of responsibilities, including managing inventory, responding to customers, and fulfilling orders.
On top of that, owners have to build an appealing, optimized, and engaging storefront that makes purchasing easy for customers. While there are numerous platforms to support ecommerce store owners, few compare to Shopify.
The platform is one of the most popular for a reason. There are numerous packages for store owners at different stages of their business growth, starting with a low-cost basic plan. As the business grows, store owners can harness more features and functionality to support their business, including the top-tier Shopify Plus plan.
This enterprise-level plan offers everything from customizable checkout to developer capabilities to unlimited staff accounts. Having so much at your fingertips can be overwhelming, however, and that’s where a Shopify developer can help.
Armed with a team of expert developers, you can get everything out of Shopify Plus to manage growth, support high-volume sales, and streamline your business processes. Here’s why you need a Shopify development company.
What Is Shopify Plus?
Shopify is well known, but not everyone knows what Shopify Plus is. This top-tier plan includes everything from the previous plans, as well as exclusive features you can’t get elsewhere.
This all comes at a cost, however, which is why most businesses wait to make the switch until they’re ready. Still, there are a number of features that new users may not know how to use or don’t understand how they fit into their business model. If you don’t get everything out of Shopify Plus, you could be throwing money out the window.
A Shopify Plus development company is key for ensuring you get the most of your plan and use all the features for success.
Developers Can Build a Unique Site
Shopify has a variety of themes and templates, but the customization only goes so far. If you want to succeed, your brand should be reflected in every aspect of your business, including your site. Think about top brands like Amazon and eBay, which are known for their colours and layout even without a brand name or logo.
This is what you want for your site to set your brand apart from other marketplaces and stores. A developer can help you make changes to customize the Shopify themes and differentiate you from your competitors.
In addition, developers can ensure that your website follows the best practices and trends in development, design, and user experience. Your end result is a site that’s engaging, easy to use, and appealing to customers.
Developers Can Design Your Site into a Funnel for Successful Sales
Even if you have some development skills on your own, you probably don’t have the Shopify-specific skills that you get with a Shopify developer. These companies are solely focused on development with the platform, so they can harness tools and features you may not even know are available.
For example, a Shopify developer can design a site that’s not only impressive on a visual level but one that’s maximized for conversions. These developers know how to add JS, CSS, or HTML into Liquid and expand on existing features, such as:
- Customizing the checkout process to improve the customer and user experience (UX) and offer discounts to important customers
- Streamlining the search feature to make products easier to find and boost conversions
- Writing code to integrate third-party apps and software into the store, such as apps to share product descriptions on social pages
- Optimizing your store to improve images, loading speeds, search engine visibility, and more
Shopify Plus developers also know the best apps for your industry and store, so you can get the most out of the options.
Developers Can Take on the Burden for You
Even with a full team, ecommerce store owners have a lot to manage. If you try to take it all on yourself, you could end up with huge mistakes that affect your business’s success.
A Shopify Plus development company can handle all the development and design tasks for you, allowing you to focus on mission-critical business tasks like customer communications, marketing and promotions, and product research and development.
Developers Can Bridge Skill Gaps
The features Shopify Plus offers are designed to support business growth and ensure a more positive customer experience. Some are user-friendly and straightforward, but others require technical knowledge and skill you may not possess. For example, some business owners don’t know how to code, which limits the features of Shopify Plus.
Having a developer to help can bridge your skills gaps and maximize your use of Shopify Plus. Whether you’re looking for website development, store customization, improved customer experience, or app integrations, developers have you covered.
Developers Offer a Range of Capabilities to Enhance Your Business
Along with web development, a Shopify Plus development company offers services like:
- Shipping and fulfilment automation
- App development and integration
- Reach.JS Consulting
- Headless commerce
- Ecommerce strategy
- Security management
- Business and web consulting
- Paid social commerce
- Site management
- Site audits
How to Choose a Shopify Plus Development Company
Do you need a Shopify Plus development company? Here’s what you should look for:
- Companies that work with the Shopify platform and understand Shopify Plus
- Experienced developers with exceptional portfolios and successful track records
- Positive reviews and testimonials
- A good brand reputation
- Clear and transparent communication
- Attentiveness to your needs and goals
- Support for technical problems, both during and after launch
Get the Most Out of Shopify Plus
Shopify Plus is a powerful tool for ecommerce businesses looking to scale, but it can’t help if you don’t know how to use its features and capabilities. Instead of wasting time and money navigating the seemingly endless features, work with a Shopify Plus development company that can create a unique and optimized site, improve conversions, and take on the technical aspects of ecommerce on your behalf.
Author Bio: Sean Richards
Sean Richards is the VP of Strategy & Partnerships for Vincit. Richards provided business development, React-Native Consulting, digital marketing strategy and partnership development at several reputable companies and marketing agencies in both California and Arizona. He holds a Bachelor’s Degree in Design Management from Arizona State University.
Author: Kano Anafora
Newslibre is a media company that provides informative news, technology, entertainment, web, startups, gadgets, and open source projects across the world and Uganda.