One of Uganda’s leading banks, Stanbic Bank has entered a partnership with the Federation of Uganda Basketball Association (FUBA) worth Uganda Shillings 120 million per year.
Stanbic Bank has worked with FUBA over the last two years through their online payment system Flexipay and now solidifies a relationship with a big money donation to the Federation. The funds will support the association while also part of it going to the National Basketball league that will start this Sunday the 19th of March at the Lugogo In-door arena with five games on the card.
This partnership will see FUBA enforce the online purchase of tickets to the games through the bank’s online App payment system Flexipay. In addition to sponsoring the National Basketball League, we have made it easy and convenient for fans to pay for match tickets with our e-wallet platform Flexipay in sync with the aspiration to drive an inclusive cashless economy.
“The Basketball league has one of the biggest sports fan bases both at the venue and live Tv broadcasts which we intend to boost.” Said the Bank
“We are glad to have Stanbic as a sponsor of this popular league for the next three years and we hope that many young Ugandans will use it as an opportunity to showcase their talent and expose themselves to opportunities to play basketball professionally,” – Nasser Serunjogi
“We have worked with Stanbic bank before and hope to continue the good partnership and progress this new season.” FUBA President Nasser Sserunjogi
“We are excited to announce this partnership and looking forward to more developments of the NBL League with Stanbic Bank and its brand of Flexipay ahead of the new basketball season” Kenneth Agutamba, Stanbic Bank’s head of Communications.
What does the Stanbic Sponsorship mean to Uganda Basketball?
Over the years, limited rewards were available for basketball teams that won the league or competitions per se, but with such a good sponsorship package, one would expect that the prize money for the winning teams of the league in both the men’s and women’s league can improve.
“The National League is an opportunity to groom talent that will see Uganda take part in more International competitions, I thank Stanbic Bank for recognizing the importance of this to thousands of young people who will benefit from this extra push,” Said Flavia Oketcho
Last season, the winners took home UGX 5 million and now there is demand for the league to pay even more as teams are now setting their eyes on more than just winning the league but also making it to BAL.
Of course, a lot more work needs to be done to bring the fans back into the arenas to watch the beautiful game and that calls for investment in packaging a better product by FUBA. Whether the money by Stanbic will be enough to do all this is yet to be a question for another time.
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Author: Moses Echodu
Moses is an avid Sports and Tech enthusiast. He loves to keep up to date with all the latest information and research on some of the most compelling stories.